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Economic bloc in Chungcheong Prov. hosted an online trade fair in Vietnam on Dec 17-19
‘2020 Chungcheong Province Venture Startup-SMEs Trade Fair’, one of municipalities’ main events to build community partnership was held on Dec 17-19 in Ho Chi Minh city, Vietnam. At the presence of 46 local startups and SEMs based in Chungcheong Province (16 from Daejeon city, 16 from S.Chungcheong Province and 14 from N. Chungcheong Province), this year’s show, hosted by the city of Daejeon, showcased products and services manufactured in Korea at the SECC exhibition center in Ho Chi Minh city.
To stop any possible COVID-19 infections caused by in-person transaction, attendees took part in virtual one-on-one business meetings via live streaming platforms, which enabled each of them to be connected to over five Vietnamese buyers. Before joining the online show, attendees sent their product samples for business partners interested in demonstration. Municipal authorities (Daejeon city, South and North Chungcheong Province) set up a separate PR room during the fair to let visitors learn and invest more on the communities in Chungcheong Province.
A city official at Daejeon city said “We’ve long hosted the show since 2002 to help local startups and SMEs gain access to broader pool of potential buyers home and abroad, while attracting FDI into the community. With the fast-changing, underlying consumption trends where non-face-to-face platforms are increasingly prevalent due to the worldwide coronavirus shock, our new marketing strategy to turn digital is believed to work a lot.”
kjunho@yna.co.kr
** This article was translated from Korean.
Date
2020.12.30
Views
318
According to Yonhap News,
‘2020 Chungcheong Province Venture Startup-SMEs Trade Fair’, one of municipalities’ main events to build community partnership was held on Dec 17-19 in Ho Chi Minh city, Vietnam. At the presence of 46 local startups and SEMs based in Chungcheong Province (16 from Daejeon city, 16 from S.Chungcheong Province and 14 from N. Chungcheong Province), this year’s show, hosted by the city of Daejeon, showcased products and services manufactured in Korea at the SECC exhibition center in Ho Chi Minh city.
To stop any possible COVID-19 infections caused by in-person transaction, attendees took part in virtual one-on-one business meetings via live streaming platforms, which enabled each of them to be connected to over five Vietnamese buyers. Before joining the online show, attendees sent their product samples for business partners interested in demonstration. Municipal authorities (Daejeon city, South and North Chungcheong Province) set up a separate PR room during the fair to let visitors learn and invest more on the communities in Chungcheong Province.
A city official at Daejeon city said “We’ve long hosted the show since 2002 to help local startups and SMEs gain access to broader pool of potential buyers home and abroad, while attracting FDI into the community. With the fast-changing, underlying consumption trends where non-face-to-face platforms are increasingly prevalent due to the worldwide coronavirus shock, our new marketing strategy to turn digital is believed to work a lot.”
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kjunho@yna.co.kr
Source: Yonhap News (Dec 15, 2020)
** This article was translated from Korean.