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According to Yonhap News,
Chungbuk announced on Jan. 31 that the biggest wholesale market in Melbourne, Australia, and Hong Kong Supermarket are to import the 'Ugly Kimchi' from the region.
For testing purposes, about 600kgs of Kimchi is to be shipped on Feb. 1.
And hence, the two market plan to expand the import volume of the kimchi after evaluating the demand for it.
The Ugly Kimchi was also sold in 24 Eisan Yes Markets in Japan before.
An official from the province said, "we support the globalization of the kimchi by running overseas agricultural product market and entering large local supermarkets."
In the meantime, Chungbuk also applied for the trademarks of 'Good-Ugly," and "Healthy-Ugly" to expand its advancement towards the overseas market.
ks@yna.co.kr
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Source: Yonhap News (Jan. 31, 2023)
*This article was translated from Korean.