JEJU-DO < invest Korea

Jeju city announced on August 17 that it will promote a public and private joint marketing strategy for the second half of the year in order to attract tourists from the Japanese market that has about 120 million potential customers.

Jeju organized a promotions unit jointly with the Tourism Organization and Tourism Association to attend Tourism EXPO Japan 2018, the biggest international exhibition in Japan, to be held from September 20 to 24. The unit will meet with local tourism businesses in Osaka and Fukuoka region for B2B sales, and promote and sell tourist products to consumers.

In October, it will organize a tourismseminars for businesses in Osaka, and from November 23 to 24, it will attend Tabifesta, a tourism EXPO, in Okinawa.

Jeju Tourism Organization will host a FIT (Free Individual Tourism) Seminar for Fukuoka from August 24 to 25 to introduce the attractions and food of Jeju.

In addition, to raise awareness of Jeju, a special TV program will be aired through Japan TBS "World Summer's Resort" on September 1 and 8, and it will support journalists from Fuji TV to cover Jeju in October.

Events including social media events for young Japanese women and families, Fam Tour for bloggers and regional FIT Seminars will be held as well.

kjm@newsis.com

Source Text

Source: Newsis (August 17, 2018)

** This article was translated from Korean.