News & Event
- Home
- News
- News & Event
To add value to Jeju tangerine peel, four agencies formed partnership to make it marketable
Jeju Oriental Medicine R&D Center (JOMR) announced on Jul 9 that the agency formed a quadruple partnership under a shared goal to add commercial value to dried tangerine peel harvested in the Island to be marketed.
The four stakeholders involved in the partnership deal include JOME, A’BOUT COFFEE, Seoguipo energy plus (incorporated association) and Jeju University LINC+. Based upon expertise and resources they’ve built up for years, these four parties pledged to make strong commitment to the business.
Specifically, they’ve agree to run joint research work, alongside with marketing and branding projects to make Jeju tangerine peel marketable, industry-university sponsorship programs for community services and to improve local youth employment via HR training or internship programs, which in turn ultimately results in huge contribution to community cohesion.
JOMR and Seoguipo energy plus are responsible for R&D and branding, whereas A’BOUT COFFEE is in charge of marketing. Jeju University LINC+ takes the role of HR training to foster local talents.
kjm@newsis.com
** This article was translated from Korean.
Date
2020.07.23
Views
344
According to Newsis,
Jeju Oriental Medicine R&D Center (JOMR) announced on Jul 9 that the agency formed a quadruple partnership under a shared goal to add commercial value to dried tangerine peel harvested in the Island to be marketed.
The four stakeholders involved in the partnership deal include JOME, A’BOUT COFFEE, Seoguipo energy plus (incorporated association) and Jeju University LINC+. Based upon expertise and resources they’ve built up for years, these four parties pledged to make strong commitment to the business.
Specifically, they’ve agree to run joint research work, alongside with marketing and branding projects to make Jeju tangerine peel marketable, industry-university sponsorship programs for community services and to improve local youth employment via HR training or internship programs, which in turn ultimately results in huge contribution to community cohesion.
JOMR and Seoguipo energy plus are responsible for R&D and branding, whereas A’BOUT COFFEE is in charge of marketing. Jeju University LINC+ takes the role of HR training to foster local talents.
Copyrights Newsis. All Rights Reserved.
Reprint or redistribution without permission is prohibited.
kjm@newsis.com
Source: Newsis (Jun 10 , 2020)
** This article was translated from Korean.